Priyanka Chopra brought a splash of color and Bollywood magic to the sets of "SSMB 29" in Odisha, India, as she celebrated Holi, the festival of colors, with her co-stars Mahesh Babu and Prithviraj Sukumaran. This vibrant celebration, dubbed as a 'working Holi', was shared with the world through Instagram, where Priyanka's followers got a glimpse of the joyful chaos typical of this Indian festival.

Holi, known for its riot of colors and spirited energy, was the perfect setting to showcase camaraderie among the cast and crew. This event marks a significant moment for Priyanka, who is returning to Indian cinema after a hiatus since her film "The Sky Is Pink". The excitement was palpable not just on social media but on the set as well, as the actors took a break from their intense shooting schedule to participate in this cultural festivity.
The Instagram posts by Priyanka, filled with laughter and vibrant colors, highlighted her joy in returning to her roots. "Holi on set! Nothing like bringing colors to life with my team," she captioned one of her photos, which quickly garnered thousands of likes and comments from fans worldwide. Mahesh Babu, known for his massive fan base in the Telugu film industry, was also seen enjoying the festival, splashing colors with co-stars and crew members, making the 'working Holi' a memorable one.

This Holi celebration wasn't just about fun and games; it reflected the strong bond and teamwork among the cast, which is crucial for a movie like "SSMB 29", a highly anticipated film directed by renowned filmmaker SS Rajamouli. With a dynamic ensemble cast, including the Malayalam film industry's gem, Prithviraj Sukumaran, the movie is expected to be a blockbuster.
While the details of "SSMB 29" remain under wraps, the project has already created a buzz due to its stellar cast and crew. SS Rajamouli is known for his epic storytelling and grand visual scale, as seen in his previous works like the "Baahubali" series, which set new benchmarks in Indian cinema.

The choice of Odisha as a shooting location adds a unique cultural backdrop to the film, with its rich history and scenic landscapes. The state, known for its temples and traditional crafts, provides a distinctive visual appeal that filmmakers often seek to enhance the cinematic experience.
This 'working Holi' celebration also highlights a growing trend in Bollywood and other regional film industries where festivals are celebrated on set, enhancing team spirit and cultural representation. It’s not uncommon for filmmakers to incorporate festive scenes into movies, capitalizing on the authenticity and energy these festivals bring.
The presence of three major stars from different regional industries in India – Priyanka Chopra from Bollywood, Mahesh Babu from Tollywood, and Prithviraj Sukumaran from Mollywood – underscores the increasing cross-industry collaborations occurring in Indian cinema. These collaborations are not only enhancing the diversity of content but also expanding the audience base globally.
With "SSMB 29" slated for a significant release, the film is expected to draw audiences not just from India but from international markets as well, where Indian diaspora and cinema enthusiasts eagerly follow Bollywood and regional releases. The movie promises to be a spectacle of action, emotion, and grand storytelling – trademarks of Rajamouli's films.
Priyanka Chopra's participation in such a high-profile project marks a significant return, and her engagement in traditional celebrations like Holi on set exemplifies her connection to Indian culture, despite her global stardom. Her involvement in festivals and her presence on social media platforms help bridge her western and eastern fan bases.
As "SSMB 29" advances in production, fans can anticipate more behind-the-scenes glimpses into the making of what promises to be an epic addition to Indian cinema. With the combination of Rajamouli's directorial prowess and a powerhouse cast, the film is set to be a game-changer in the industry, expanding the horizons of Indian filmmaking on a global scale.
For more updates on "SSMB 29" and Priyanka Chopra's journey back to Indian cinema, keep an eye on her official Instagram where she shares insights and moments from her professional and personal life.